The Depletions Summary report is designed to give a selected distributor's depletions by month by a selected brand. The design of this report gives the user the opportunity to create and communicate depletion goals to their distributor either at the annual or monthly level. Further, this report will break down the minor brands within the selected major brand giving the relative importance of each to the make up of the total major brand.
(Sample Depletion Summary)

The Competitive Overview below gives you an example of a report that uses the Wine Consortium database. This report allows the user to view a specified brand in a selected geography in terms of market share in total as well as share by the price tier and by varietal segments. The second page of this report looks at the accounts where the brand's competitors are doing well in terms of volume and the selected brand has no distribution.
(Sample Competitive Overview)

Similar to other Wine Consortium reports, the Chain and National Accounts reports look at your brands' competitive share but within the context of the selected chain or national account. This gives you the ability to better enhance your decision making by giving the whole picture of the chain or national account. These reports take the guesswork out of distribution/program planning by giving you a comparative view of not only the selected chain or national account but also each account within it.
(Sample Top Chain Report)

For those participants who subscribe to TDLinx, GBI can produce decision-ready reports using the TDLinx Account Channel and Ownership hierarchies. The combination of the Wine Consortium and TDLinx hierarchies allow users to view their brands' share of market at the account level within specific channels, sub-channels and TDLinx ownership hierarchies. This gives you considerably more detail when segmenting the market by TDLinx trade channels. Further, it arms the managers responsible for the ownership groups with a level of detail that their buyers may not have giving them a tremendous advantage.
(Sample TDLinx Competitive Overview)

The GBI reporting suite can take virtually any data source and create effective reporting tools that help your sales and marketing team make better decisions from it. Our capabilities do not stop with just traditional depletions and RAD data. The GBI reporting suite is flexible enough to use any data source including NABCA, IRI, Nielsen and others.